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Thousands of business advisers to offer free services to small firms

The Recovery Advice for Business scheme, supported by the government and hosted on the Enterprise Nation website, will give small firms access to free, one-to-one advice with an expert adviser to help them through the coronavirus pandemic and to prepare for long-term recovery. The platform is now live.

Advice offered will include bespoke, specialist assistance from accountancy, legal, and advertising to marketing, recruitment and digital to help businesses adapt to difficult circumstances and to bounce back as the UK economy recovers.

Business experts, supported by the UK’s major professional and trade bodies, have rallied behind the government-backed initiative, with thousands of expert advisers already on hand and ready to do their bit to help small businesses recover and rebuild.

Small Business Minister Paul Scully said:

We have stood by small businesses throughout this crisis, offering a wide-ranging package of financial support. However, it is also important that business owners get easy access to expert advice and support.

It is incredible to see so many professional advisers stepping up to do their bit for small businesses across the country. This advice platform will help to boost our recovery from the impact of coronavirus, giving small businesses extra support to adapt their business models and come back fighting.

Emma Jones, founder of small business support network Enterprise Nation, said:

The COVID-19 pandemic has left thousands of SMEs facing a set of completely new challenges now and into the future. There has never been a more important time for firms to turn to the trusted advice of a professional and start on a path to recovery.

We’ve been overwhelmed and astonished by the generosity of the adviser community, thousands of whom have stepped forward to give their time and knowledge to revive, guide and support the nation’s small businesses through the pandemic to regain the momentum and restore the economic confidence with which we started the year.

Running a business can be isolating at the best of times, and this initiative will mean founders will not have to face the future alone.

Each adviser has offered at least one hour of free advice a month until the end of 2020 which could deliver a lifeline to thousands of SMEs looking for support.

The Chartered Institute of Personnel Development (CIPD), the Institute of Chartered Accountants England & Wales (ICAEW), the Advertising Association, the Law Society and the Management Consultancies Association (MCA) are among the professional bodies to have signed up for the scheme.

How it works

Participating businesses will be directed to the scheme on the Enterprise Nation platform via the GOV.UK website and other business support channels.

Businesses will then be asked questions on the ‘Make a Plan’ diagnostic tool. This will allow Enterprise Nation to assess and identify both the level and specific areas of support needed.

They will then be directed to a personalised dashboard where they will receive a detailed action plan which will include links to suggested tailored advice and relevant professional advisers willing to help.

Advice will focus on key areas:

  • accounting and finance
  • people and building a team
  • planning, strategy and pivoting
  • marketing, PR and social media
  • Technology and digital tools

Over 12,000 advisers in the existing Enterprise Nation community are available to provide advice through the platform, with more new professional advisers being signed up specifically to support the scheme.

The scheme is open to small businesses and expert advisers throughout the UK.

Advisers will need to belong to a professional or trade body and hold valid Professional Indemnity Insurance (PII) to join the platform and offer advice. They will then need their Trade Body Coupon Code, demonstrating their membership of a professional body, and the link to the Enterprise Nation adviser sign-up page. This will enable advisers to sign up as part of the programme, for free membership, for the duration of the programme until the end of December 2020. It will also ensure that all advice is provided by appropriate expert advisers.