Creative Economy Mapping Study

Date: 18 Dec 2017

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Birmingham's planned 'Smithfield Entertainment Quarter' (artists impression) Greater Birmingham and Solihull Local Enterprise Partnership (GBSLEP) commissioned BOP Consulting to map the scale and output of the Creative Economy across the LEP area, comprising: Birmingham, Bromsgrove, Cannock Chase, East Staffordshire, Lichfield, Solihull, Tamworth and Wyre Forest.

This includes not just cultural organisations, creative and digital businesses and self-employed creative workers; but also, the thousands of people deploying their creative talents in other sectors of Greater Birmingham’s economy.

This study provides an evidence base to underpin GBSLEP's action plan's around the Creative Industries, Culture and place-making (available from 1st Quarter 2018).

Discoveries include an unfulfilled potential to add 30,000 creative jobs and 3,600 more creative businesses across the geography. The Creative economy is worth £4.1billion across the LEP, the creative services value chain £1.9billion and creative content £1.4b. There is growth potential, around film, TV, games, VR, AR and other innovative content production as well as huge scope for cross-sectoral growth.

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Creative Economy Mapping GBSLEP Dec17 full report